What is PGI?

A true mark of quality - Protected Geographical Indication (PGI)
It's the product of a uniquely beautiful landscape that has been blessed for centuries with the purest of natural ingredients - clean air, sweet spring water, fresh grass and fragrant heather. This blend of nature's finest, coupled with traditional farming practices that span generations, have helped produce the highest quality meat. In recognition of these unique qualities the European Commission (EC) has awarded Welsh Lamb and Welsh Beef the coveted status of Protected Geographical Indication (PGI).

Awarded Coveted Status

When you see this prestigious badge of authenticity you can be confident that the lambs and cattle were born and reared in Wales; allowed to roam freely across wholesome, natural habitat; and cared for by farmers with centuries of traditional farming practices under their belts.